Strategic IP Support since 1997
Recent Insights & News
Investors Have Told Us What Wins in 2026 — Is Your IP Strategy Listening?
When investors describe a winning company, they now reach for three ideas: credible AI adoption, resilience, and durable competitive advantage. McKinsey’s latest survey of long-term investors — What matters most to investors in 2026 and what it means for companies — makes the shift plain. Geopolitics is the top concern and the risk investors believe…
Will AI Recommend Your Brand? Why AI Visibility Is Now an IP Strategy Problem
When a customer asks an AI assistant what to buy, does your brand come up as an answer? New research from Georgetown and Darden, published in Harvard Business Review as “How to Get AI to Surface Your Brand” (Gale, Cian and Wathieu, June 2026), suggests many household names don’t. Across 15 retail categories and three…
Own the Platform, or Pay to Use It
July was a month about ownership. Not compliance, not litigation skill – ownership. Google’s edge sits on TPU technology that competitors must come back and license. Sanofi lost the mRNA product race and is now taxing the winners through delivery patents it happens to hold. A Melbourne pool servicing company paid $60,000 for skipping the…
The Cash Behind the Compute
When Berkshire Hathaway takes a $10 billion stake in Alphabet, the headline is the money. The real story is what Google chose not to monetise on its own. Google’s most valuable asset isn’t its ad engine or its cash pile—it’s the TPU, a proprietary chip that gives it a structural cost advantage no competitor can…
Why Costco’s $90B “Kirkland” Empire Is Really an IP Strategy in Disguise
A retailer just built a brand bigger than Boeing — and it did it almost entirely with intellectual property most boards treat as paperwork. The lesson sitting inside Costco’s private-label story isn’t about warehouses or hot dogs. It’s that a disciplined private label IP strategy can convert someone else’s manufacturing into a durable, owned asset.…
