Strategic IP Support since 1997
Recent Insights & News
What copycats tell you about your IP: the dupe test for your brand protection strategy
A copycat is a free audit of your intellectual property. Everything it managed to reproduce is something you did not own, or did not protect well enough. Everything it had to leave out is where your real advantage sits. Most brand protection strategies start from the first list. The second list is where the value…
Who keeps the IP in a carve-out? The ownership decision that shapes both companies
When a company splits in two, one side usually ends up renting what it used to own. Which side, and on what terms, is decided in the separation workstream that gets the least board attention: the allocation of patents, brands, data and know-how. That allocation then sets the limits of what either company can become.…
Valid but not infringed: what OrthAlign v Navbit means for your patent claims
A patent that survives every attack on its validity can still be worth nothing against the competitor you sued. Whether it covers them is decided by the words of the claims, and in Australia those words are read as written. Close is not enough. That is what happened last month in the Federal Court. OrthAlign,…
Owning It Is Not Controlling It
October was a month about the gap between owning a right and controlling an outcome. A valid patent on a drug’s mechanism that left its owner with no market. A licence signed years ago that now decides which defence contracts a company may bid for. A US$4.7 trillion profit shift that goes to whoever holds…
Who Owns the Design? Why IP Ownership Is often a Condition of Winning the Contract
Many companies treat IP ownership as something settled after a contract is won. However, a buyer large enough to set the terms can make ownership a condition of bidding. When that happens, the licence you signed five years ago quietly decides which contracts you are allowed to compete for. India’s Ministry of Defence has put…
