IP Strategy – what has changed, what is changing?
I’m speaking at an upcoming symposium in Melbourne, Australia on 10 October. My co-speaker for the symposium is Helen Mutimer, Director of IP at CSL.
Places are limited, so book now if you want to come along.
This symposium will examine contemporary IP strategy both as a field of study and as a practical management tool.
Details:
Wednesday 10 October 2012
3 – 5pm including snacks and drinks
Monash University Caulfield Campus
Theatre 1.08 Building N
Click here for a map.
There is no charge to attend but for catering purposes please register at: http://www.trybooking.com/BYZW
Questions? Please contact Professor Michael Vitale, Michael.Vitale [at] monash.edu or +61 3 9905 8049
I look forward to seeing you there.
A key part of assessing how one should define an IP strategy is knowing what patent references exist in the area of invention. Creating an assessment of IP landscape begins with patent searches to identify key patents and patent applications. Patent searches should be performed early in the bio design innovation process to help a company understand the IP landscape and assess its general freedom to operate in the field.