Further to my recent post about the US CAFC decision, I was asked by a few people to dig in a little more and comment on the litigation between Benitec and...
Harry Potter is aging with his audience – which helps to keep their attention. Interesting idea – which, as quite a few commentators have noted, could be applied to almost any...
Building a successful brand requires an exceptional track record in at least the following areas (B.R.A.N.D.I.N.G.): Be in touch (senior executives to articulate the brand); Recognition (by the right people), Adaptability,...
Like diamonds, trade marks last forever (provided that you manage them correctly). Thus, trade marks are a vital aspect of building and extending an IP monopoly in many fields, not least...
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