Duncan Bucknell

In my book Outpacing the Competition, I emphasize the importance of sales within the scope of an IP strategy.  By sales, I mean the art of selling: prospecting, qualifying, presenting, overcoming...

Over the weekend I collected and read all the posts that I have written in my two years with Think IP Strategy straight through to pick out the common threads.  In...

In our IP strategy courses we teach about 10 different types of competitors.  Depending upon the situation of an enterprise, some types of competitors will be more important than others.  In...

Monetary concerns are some of the most common issues out there for IP managers. These concerns stream from limited budgets and the need to balance those limited budgets with comprehensive global...

Throughout some of my recent discussion with different companies and indeed one of the reoccurring themes since I have a started studying and working in the IP field is how to...

Vince Lombardi, the famous American football coach, said that, “Excellence is achieved by the mastery of the fundamentals.”  His football team were known to spend a lot of time practicing the...

It’s all very well for external consultants to talk about what’s needed in IP Strategy.  Most IP Strategy is done in-house, with internal clients and with considerable personal risk. Here are...

Some years ago I was discussing the structural features required in a new IP management system we were considering purchasing with my IT manager. We were looking at different interactive modules...

Perception, and emotion drive behaviour, whether you like it or not. I was vividly reminded of this when I walked in to an accident scene not so long ago.  A number...

“And the core of the strategist’s work is always the same, discover the crucial factors in a situation and design a way to coordinate and focus actions to deal with them.” ...