Duncan Bucknell
yellow and black butterfly

Here are some thoughts on intellectual property if you’re about to go through a business transformation:

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The two main areas to consider are protecting your IP before you lose the chance, and managing risk associated with something new out on to the market. Protecting your IP This...

At what point in the future will you be able to challenge a competitors patents for lack of inventorship because they were AI generated not human generated? Is it still protected...

An act of deception has won many a military battle – from Sun Tzu to the Trojan Horse, from Alexander the Great, Hannibal or Napolean to the Spaniards defeating the overwhelmingly...

It’s been widely said (and attributed to Peter Drucker), that culture eats strategy for breakfast. Whilst Mark Fields made that particular phrase popular, Drucker definitely made it clear that culture will...

Strategy without analysis is like turning up to play a sporting match when you don’t know what sport you’re playing, what equipment to bring, the rules, who your opponent is or...

There’s a lot of lip service given these days to ‘aligning IP with business goals’.  Most times there’s no indication at all about how to do that or any of the...

“…fools are able to ruin a friendship but wise people know how to profit even from enmities.” (Plutarch 46-120AD) You can do business so as to avoid bumping into other companies,...

  Using an old tactic, Procter & Gamble will reduce the number of products per package to increase profitability. (‘downsizing’) According to the WSJ, this is in an attempt to recoup...

I received a great question at an IP strategy training course I taught.  The question was about the difference between a strategy, a plan, and a process.  It came about because...