Duncan Bucknell
Intellectual Property Strategy
What is an ideal strategy and would you know one if it bit you? Why bother with it anyway? The ideal strategy is a strategy that provides 100% of the desired...
They are legal rights, so why not treat intellectual property as purely a legal issue? First, the role of most legal departments is oriented around defense and risk reduction. While defense...
One of the first rules of creating a winning strategy is to see things as they are and not as we believe them to be. Strategy is not forgiving of misinterpretations...
IP is a source of great value for our organisation – keep in touch with the IP function. Messages around IP successes can really leverage our success in the market. You...
Well sometimes it is. But what is the most important department though? Sales – because without $ coming in the door it’s all for naught? Business development – you need deal...
‘Think globally, act locally’ – but do you really mean it? This has been the slogan of many multinationals during the years but still many fail in this respect. The new...
Failure to leverage outside innovation may seem inefficient, but it may be fatal over the long term for organizations that do not prudently use this strategy. Interactions with other people tend...
Focus on the effect you wish your IP to have, not on the IP itself. On many occasions during IP strategy training courses I have given, I have suggested that patent...
Welcome to the IP Think Tank podcast for Thursday 4 November 2010. In this show Duncan is joined by Kim Chotkowski, Stan Abrams and Robert Cantrell to discuss: China innovation and...
It’s wrong to think that a patent can automatically stop your competitor from entering a market, or making a competitor product. Just wrong. Patents are hurdles, not walls. Each of them...
You must be logged in to post a comment.