Can you really have a cohesive IP Strategy at the corporate level?
I don’t think so.
Unless of course they are one and the same thing. (Small companies with effectively one business unit obviously have the same IP Strategy for both.)
What is useful at the corporate level, is to clearly set out the company’s approach and philosophy where possible. So for example, anything that is completely taboo (some companies will never litigate), can be spelt out here. Similarly, anything that must always be kept in mind (eg. the IP corollaries of the company’s guiding principles) can also be recorded here.
The IP Philosophy document then serves as a guide to business units along with their overall objectives and business strategy when setting their individual IP strategies.
What have you found that works on this front?
[image credit: h.koppdelaney]